The right fit starts with the problem you want solved.
Newer agent who wants structure
You want practical help building prospecting habits, handling client conversations, understanding transactions, and getting enough repetitions to stop guessing at every step.
Productive agent who has hit a ceiling
You already know how to sell real estate, but backend marketing, follow-up, technology, consistency, or working alone is limiting the next stage of the business.
Career changer entering real estate
You are serious about getting licensed and want to understand what the business actually requires after the course and exam—not just how to obtain the license.
Probably not a fit: someone looking for a guaranteed lead faucet, a passive place to hang a license, or a team that will build the business for them.
Northwoods Property Team + eXp Realty
Northwoods is the local business-building layer. eXp is the brokerage platform underneath it. The value of the team is learning how to create business, build repeatable systems, improve real-world transaction skills, and operate with people who will help you solve problems instead of simply handing you another logo.
What the local layer actually looks like.
Learn how to build a business you can measure, improve, and scale.
The objective is not to make an agent dependent on leads Northwoods controls. It is to teach the agent how to create opportunities, build systems, understand the economics of the business, and keep improving the process over time.
What the brokerage platform can add.
You should know who you would actually be working with.
Northwoods is intentionally small. The point is direct access, practical coaching, and a local standard, backed by a much larger network of experienced real estate professionals who collaborate and share ideas.
Nick DeMers
Nick DeMers leads Northwoods Property Team at eXp Realty and works with sellers and buyers throughout Northern New Hampshire, with particular depth in Groveton/Northumberland, Lancaster, Stark, and Stratford. His approach combines property-specific pricing, strong negotiation, direct communication, and technology-powered marketing for homes, land, cabins, multi-family property, and rural real estate. With more than 200 career sales, Nick focuses on helping clients understand the full deal—from market position and presentation through inspections, appraisal, title, and closing.
Kim Crane
Kim Crane works with sellers, buyers, relocators, and investors across Northern New Hampshire, with particular focus on Jefferson, Lancaster, Pittsburg, and Stewartstown. She especially enjoys single-family rural homes, cabins, and investment properties, helping sellers prepare for market without wasting money and helping buyers see the possibilities in properties that may need work. Her approach emphasizes listening, compassion, patience, and perseverance—particularly with first-time buyers and people relocating to the North Country.
The marketing and local-content claims should be visible—not just recruiting copy.
Prospective agents can inspect the same seller strategy, community content, video work, and educational publishing that Northwoods uses with consumers.
Already experienced and do not need a team? You can still look at eXp.
An experienced agent may already have a brand, database, prospecting system, marketing process, and transaction rhythm that work. In that case, adding a team may solve a problem you do not have. eXp can be evaluated on its own.
Keep your own business identity
You do not have to join Northwoods Property Team in order to have a conversation about eXp Realty.
Use the brokerage platform
Evaluate eXp for its brokerage model, support, training, collaboration, technology ecosystem, capped commission structure, and national/global network.
Keep the optional upside
Revenue share, equity programs, and other benefits can be part of the eXp conversation while recognizing that eligibility, results, and current program terms vary and can change.
A license is the starting line, not the business plan.
Complete the New Hampshire licensing path
Use current New Hampshire requirements and approved education resources. Northwoods does not replace licensing education or state requirements.
Choose the business model
Compare brokerage, team support, costs, expectations, market coverage, and how you will actually create your first clients.
Build the first 90-day rhythm
Prospecting, follow-up, client conversations, contract mechanics, local property knowledge, and consistent activity matter more than collecting apps and logos.
Compare the problem you want solved—not just the feature list.
- Practical help generating your own business
- Repeatable prospecting, follow-up, and client systems
- A recognizable Northern New Hampshire team brand
- Property-marketing and technology support
- Collaboration around prospecting, clients, and transactions
- A business-owner mindset while still building your own production
- A business model and brand you want to keep
- Your own prospecting and follow-up systems
- Enough experience that team-level training is unnecessary
- A desire to evaluate eXp’s brokerage, compensation, technology, network, and ownership opportunities on their own merits
Get the practical questions answered before you make a move.
Do I have to join Northwoods Property Team to join eXp Realty?
No. Northwoods and eXp are two separate layers. An agent can explore Northwoods plus eXp or evaluate eXp directly without joining the Northwoods team.
Is Northwoods a fit for a brand-new agent?
It can be. Northwoods is designed for agents who want practical local structure around prospecting, client conversations, marketing, transaction judgment, follow-up, and accountability. New agents still need to complete all New Hampshire licensing requirements before practicing real estate.
What does Northwoods actually teach agents?
Northwoods teaches the business behind the license: how to generate opportunities, build a database, prospect, follow up, conduct listing and buyer conversations, market property, manage transactions, use technology, track results, and build systems that become more consistent and scalable over time.
Will Northwoods teach me how to generate my own leads?
Yes. The goal is to help agents build lower-cost channels they control—prospecting, database work, referrals, local content, community visibility, follow-up, and repeatable outreach—so expensive portal leads are optional rather than the foundation of the business.
Does Northwoods provide leads?
Northwoods may generate shared opportunities, but agents should not join expecting a guaranteed stream of purchased leads. The larger objective is to teach agents how to build and improve their own pipeline.
Does Northwoods teach agents to run real estate like a business?
Yes. Agents are encouraged to think like business owners: understand production goals, expenses, lead sources, conversion, follow-up, marketing, time, client acquisition, and the systems that can be measured and improved instead of relying on random activity.
What kind of support does Northwoods provide?
The local team layer includes prospecting and business development, listing and buyer conversations, transaction problem-solving, property marketing, technology workflows, Northern New Hampshire market context, accountability, and direct access to people who can help when a deal becomes complicated.
How does team compensation work?
Northwoods has a team compensation structure that is separate from eXp Realty brokerage fees and programs. Current team terms are reviewed privately before an agent makes any decision so the full economics can be compared clearly.
What technology does eXp provide?
eXp maintains a cloud-based agent technology ecosystem for production, pipeline, commissions, training, support, collaboration, referrals, and other brokerage workflows. Specific products and features can change, so current tools should be confirmed directly with eXp.
How does eXp revenue share work?
eXp has a revenue-share program tied to qualifying production by sponsored agents and current program rules. Revenue share is performance-based, is not guaranteed income, and qualification requirements and plan terms can change.
What stock or equity opportunities are available through eXp?
eXp offers equity-related programs that may include opportunities to purchase company stock through an agent equity program and to earn stock awards for qualifying milestones. Eligibility, discounts, awards, vesting, and program terms should be confirmed directly with eXp.
Does eXp offer health-care options for agents?
eXp has offered U.S. agents access to health-care options designed for independent contractors. Because agents are independent contractors and program availability, eligibility, pricing, and coverage can change, current options should be confirmed directly with eXp before making a decision.
Can an experienced agent keep an independent business identity at eXp?
Yes. An experienced agent who already has a working brand, database, prospecting system, and transaction process may decide that eXp alone is the better fit. The recruiting conversation can compare both paths.
Can Northwoods agents collaborate with professionals outside Northern New Hampshire?
Yes. The local team is intentionally small, but agents can also learn from, collaborate with, exchange referrals with, and troubleshoot ideas alongside a much larger network of real estate professionals.
What areas does Northwoods Property Team serve?
Northwoods focuses on Northern New Hampshire, particularly Coös County and northern Grafton County, with strong local coverage across communities including Groveton/Northumberland, Lancaster, Jefferson, Stark, Stratford, Whitefield, Colebrook, Pittsburg, and surrounding areas.
Can I have a private conversation before deciding anything?
Yes. The first step is simply a confidential comparison of your current business, what you want to improve, and whether Northwoods plus eXp or eXp directly would solve a real problem for you.
Start with a private comparison
You do not need to decide whether you are joining Northwoods, joining eXp directly, or changing anything at all before having the conversation. Start by comparing where your business is now with what each path would add.
eXp Realty programs, fees, caps, revenue share, equity, health-care resources, technology, and eligibility requirements are subject to current company terms and may change. Confirm current details before making a brokerage decision.